Preorder
Mira Holm
Owner, Holm Bakery
Sells out Saturday bakes by Thursday, with no waste.
60
loaves a week
−80%
leftover bread

in their words
Where it started
Holm Bakery bakes 60 loaves on a Saturday, because that’s what the oven holds. Orders came in by text, by Instagram and through a notebook by the till, and Saturday mornings started with a guess.
What they built
Preorder takes orders for the weekend bake, collects a deposit with Stripe, and closes the list when the 60th loaf is claimed. On Friday night it prints a packing list sorted by pickup time.
What changed
Most weeks the bake sells out by Thursday. Leftover bread is down about 80%, and the notebook by the till is just a notebook again.